Is Social Media Marketing Leading Toward Self Destruction?

User Trends from 2018 to 2019

Some say it’s not a question of if Social Media is disappearing, but more that it’s transforming. What ends up mattering most is if this transformation is good or bad.

Even just looking at the chart above from Global Web Index‘s social media and consumer study, high percentages of online users are still members, showing up, on social media. Social media is still being used across all generations. However, it seems that what it’s being used for, isn’t what we’re used to as business owners.

Time is Money

What’s the average age of your customer? Based on this chart, you can see that younger markets have their target customers on social media the most.

Shocking right?

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Can Facebook Marketing Really Grow your Massage Therapy Business?

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You’ve started your own massage therapy business and you are looking at marketing options to increase your client list. You’ve likely been told to hit social media marketing hard and to start with Facebook marketing.

I mean, we know that the average user spends roughly two hours and fifteen minutes on social media a day. And research shows that customers spend more with businesses that they’ve interacted with on social media.

Chances are pretty dang good that your customer is on social media often, making it a good place to try and get your name, your business, in front of their eyes.

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